Keeping Measurement Relevant In A Time Of Crisis PRHK & CARMA ASIA are thrilled to bring you this webinar with guest speaker, Richard Bagnall, for a discussion on: It is essential and crucial to measure the impact of communications on brands and organisations. The current pandemic gives us a good perspective of how times of crisis can affect brand Read the Rest...
Influencer marketing has become part and parcel of a PR’s role today. But how do you know who’s leading the storytelling – you, the brand owner or the influencer? In this session, LEWIS will share learnings from an Influencer launch campaign and share insights into KOL marketing success. Speaker: Kate Kwan, General Manager, Bay Area, Greater China (The webinar will be Read the Rest...
Keeping Measurement Relevant In A Time Of Crisis PRHK & CARMA ASIA are thrilled to bring you this webinar with guest speaker, Richard Bagnall, for a discussion on: It is essential and crucial to measure the impact of communications on brands and organisations. The current pandemic gives us a good perspective of how times of crisis can affect brand communications. Read the Rest...
A KOL’s live broadcast on Alibaba’s Singles Day last year drew more than 40 million viewers and generated Rmb2.7 billion in sales. Another KOL sold 14,000 lipsticks in 1 minute. Yes, you hear me right – KOL and live-streaming are really changing the face of marketing in Mainland China. Synergy between social-media, e-commerce platforms, KOLs and all kinds of live-streaming Read the Rest...
SAVE THE DATE - PRHK AGM & PANEL DISCUSSION Please save the date for our virtual AGM and an accompanying panel discussion. Details to follow. Date: Tuesday, June 16, 2020 Time: 12.00pm – 1.30pm
The PRHK 2020 AGM will take place virtually on Tuesday, June 16 from 12.00pm to 1.00pm with the following agenda: Review of performance and achievements of last 12 months Panel debate: What next for PR and communications in HK? Topics: Outlook for the next six months, Strategies for handling the current economic environment, What long-term changes will Covid-19 drive in our industry?, What Read the Rest...
PRHK Lunch & Learn Webinar: EQ Wellness for PR Professionals & Teams It’s been a difficult year for colleagues across the PR and communications sector in Hong Kong, and this has had an impact on our work and work relationships. Join us as we address the importance of emotional intelligence in the workplace. Leading EQ Wellness Coach Natalie Evie will Read the Rest...
How do you get people to embrace the next big thing, understand your concept so you can raise the next round of development money, or find partners to help you grow? Please join us for this exciting webinar on about how Start-Ups can stand out and tell their story effectively. Hosted by Fraser Li, Reporter, Hong Kong Economic Times Panelists: Read the Rest...
Join PRHK and our panel of experts across retail, property, analyst and loyalty for a broad and lively discussion on communications strategies for retailers. We'll cover retail events like 11.11 and ask how brands can cut through, discuss the art of building a brand alongside driving short term footfall and sales, review trends in customer loyalty, the role of the Read the Rest...
Join PRHK for an end of year Quiz Night! More details to follow.
