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DTSTART:20190101T000000
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BEGIN:VEVENT
DTSTART;TZID=UTC:20200514T130000
DTEND;TZID=UTC:20200514T130000
DTSTAMP:20260403T180327
CREATED:20200415T094610Z
LAST-MODIFIED:20200415T094610Z
UID:1396-1589461200-1589461200@www.prhongkong.org
SUMMARY:PRHK Lunch and Learn Webinar: Influencer Marketing - Who is in control?
DESCRIPTION:Influencer marketing has become part and parcel of a PR’s role today. But how do you know who’s leading the storytelling – you\, the brand owner or the influencer? In this session\, LEWIS will share learnings from an Influencer launch campaign and share insights into KOL marketing success. \nSpeaker: Kate Kwan\, General Manager\, Bay Area\, Greater China \n(The webinar will be conducted in Cantonese.) \n  \nKOL 營銷： 如何更有效地融合KOL風格和品牌的傳播內容？ \nMay 14 @ 1:00 pm – 2:00 pm \n當品牌爭相在KOL營銷的市場上分一杯羹，作為公關人員，到底是由公關團隊、KOL還是品牌主導？讓我們通過LEWIS案例分享看看如何有效傳播客戶的品牌故事。 \nSpeaker: Kate Kwan\, General Manager\, Bay Area\, Greater China \nPrice: \nPRHK Member – Free \nNon-Member – $150 HKD
URL:https://www.prhongkong.org/event-old/prhk-lunch-and-learn-webinar-influencer-marketing-who-is-in-control/
LOCATION:WEBINAR
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